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The Académie des Arts by the Attijariwafa bank Foundation, is a program dedicated to artistic education and aimed at supporting the cultural development of young people, discovering talent and guiding them towards artistic branches.
The program offers a wide range of courses, adapted to different levels and artistic sensibilities. Students can learn or perfect their skills in disciplines such as music, photography, visual arts and more.
Classes are taught by experienced and passionate teachers, who are committed to passing on their knowledge and expertise to students. In this way, the Académie des Arts provides a framework in which young artists can flourish.
The Académie des Arts is a program that offers young people the opportunity to develop their artistic sensibilities and blossom in a discipline of their choice. The program thus contributes to the promotion of culture and art within Moroccan society.
A real opportunity for young people with artistic talent. The program offers students the chance to develop their passion, discover their potential and realize their dreams.
15 years of support
Since 2009, the Académie des Arts has supported over 1,750 young people in a program marked by sharing and co-construction. These young people, mainly from public schools, open up to the cultural world by discovering their own talents, nurturing their artistic sensibilities and developing the tools and techniques to express them.
"Génération objectif : Loin des clichés" exhibition
The Attijariwafa bank Foundation, committed to promoting art and culture, inaugurated its cultural season last October with the "Génération objectif : Loin des clichés" exhibition. Thisinitiative, part of the "Génération Contemporaine" program, aims to highlight contemporary artistic expression and promote the creativity and talent of the new Moroccan art scene.
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A LOOK BACK AT OUR EXHIBITIONS
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MIX & MATCH exhibition
The Mix & Match exhibition offers a unique visual spectacle, drawing parallels between the works of great masters and the creations of students in the educational program at the Casablanca Academy of Art. The exhibition fuses Jilali Gharbaoui's abstract, frank and nervous expression of raw colors, Ahmed Ben Yessef's realism and expressionism, and Fatima Hassan El Farouj's fluid lines, painting and saturation of space.
More than 700 young pupils and students from a wide range of public and private schools, as well as beneficiaries from associations, attended presentations based on over 50 meticulously selected works, tracing Morocco's artistic journey over the decades. Visitors were also treated to a Quiz with winning prizes, with a total of 4 winners and 4 prizes. This event is a continuation of the initiatives undertaken by the Attijariwafa bank Foundation to promote art and culture, and to support budding young artists.
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The Académie des Arts, as seen by its students
Testimonials from young people who have benefited from the support offered by the Académie des Arts are unanimous: it has enabled them to develop their artistic skills and nurture their passion for the artistic and cultural world.
DISCOVER THE FOUNDATION
DISCOVER THE FOUNDATION
The Al Mada Foundation embodies the Group's commitment to “Positive Impact”. The Foundation is involved in the fields of Art and Culture, Education, Entrepreneurship and Environment through sustainable initiatives that implement the vision of the Al Mada fund and its investments for sustainable Social and Environmental Responsibility in African society.